What’s the evidence on fundraising with language of pity v language of dignity? Testing the Narrative Project

July 15, 2016
Guest post by Alison Carlman of GlobalGiving   A report was published last week shedding new light on the Narrative Project.  In case you’re not familiar, The Narrative Project was a wide-scale research project driven by the Bill & Melinda Gates Foundation, InterAction, and other major NGOs in the lead-up to 2015 (and the new Sustainable Development Goals), aiming to
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