Next year will be the 20th anniversary of the Fairtrade Foundation, (Oxfam was one of its founders) and there will be lots of well-merited celebrations. The growth of fair-trade has been phenomenal. In the UK total sales of Fairtrade products have soared from £63m in 2002, to £1530m last year, growing at double digit rates even through our new age

According to legend Kaldi (left), a 9th Century Ethiopian goatherd, discovered coffee when he saw his flock start leaping around after nibbling the bright red berries of a certain bush. He gave them a try, and the ensuing buzz prompted him to bring the berries to an Islamic holy man in a nearby monastery. The holy man disapproved of their use